2016 - Prepare for "Winter" of rooms oversupply
For most classes of hotel in Asia supply will continue to exceed demand for at least 3 years. Your product is good, of course it is, but could you drive more business into your estate by better understanding source markets and more effective sales deployment? ACG's Glossary for competitive hotel sales Headroom - the total available market domestic and inbound for a class of property Fair share - the % headroom, split by segment and channel, that an operator should achieve bas
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